Desk: Business
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Esports organisations are becoming media companies
Production budgets are up, sponsorship is flat, and audiences remain fragmented across four platforms.
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Beyond sponsorship: where esports’ next revenues are emerging
Five shifts changing how organisations, leagues and technology providers build sustainable businesses.
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Tier-two organisations are running out of runway
Consolidation talk is louder than it has been since 2022, and this time the maths supports it.
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What operators actually buy from a league partnership
Data, distribution and reach — priced separately for the first time.