All intelligence
THE FEED
Esports organisations are becoming media companies
Production budgets are up, sponsorship is flat, and audiences remain fragmented across four platforms.
1 min readBeyond sponsorship: where esports’ next revenues are emerging
Five shifts changing how organisations, leagues and technology providers build sustainable businesses.
1 min readThe invisible battle for match data
The rights behind every odds update have become a strategic asset.
1 min readWhat the next licensing wave means for esports
Three regulators are drafting rules that treat esports betting as its own category.
1 min readInside the supplier stack behind a single odds update
Four companies touch a price before it reaches a player. Each takes a margin.
1 min readTier-two organisations are running out of runway
Consolidation talk is louder than it has been since 2022, and this time the maths supports it.
1 min read